The first trailer of the film will
be released on 15 August 2014 and attached with the prints of Singham Returns. The
worldwide distribution rights were sold to Yash Raj Films for 1.25 billion (US$21 million),
the satellite rights were sold to Zee Network for 650 million (US$11 million)
and the music rights to T-Series for 120 million (US$2.0 million),
earning a total pre-release revenue of 2.02 billion (US$34 million). The film's cast and crew, along with
rapper Yo Yo Honey
Singh will travel on a
promotional tour titled "SLAM!". Starting from 19 September in Houston,
it will continue to New Jersey, Toronto, Chicago, Vancouver and San Jose.
Tuesday, 5 August 2014
Happy New Year Pre Release Business
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