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Tuesday 22 July 2014

Will Salman’s Kick Beat The Highest Single Day Box Office Record Of Dhoom 3?

               Box Office levels have been multiplying over the last few big releases of 2013 and now that we are down to 2014, the baits are just getting higher. It will be Salman Khan’s Eid release after a year and this film being Sajid Nadiadwala’s directorial debut, Salman and Sajid Nadiadwala are leaving no stone unturned to present it with grandeur. Clearly the box office magnitude of a film like this is massive and hence one can expect that this film will kick start the array of record smashings this year. Last year it was Ranbir Kapoor’s Yeh Jawaani Hai Deewani whose lifetime number nearly touched 200 crores. And then it was Shah Rukh Khan who captured Eid by setting newer box office records for the industry.
              Chennai Express  recorded the highest opening day collections when it upped the bar with a shocker number of 33.10 crores on its Day 1. The highest opening day record was held by Salman’s Eid release from 2012 which was the first film to make a 30 crores plus opening and on its first day made 32.92 crores at the domestic box office.
           Salman’s films have recorded a terrific leaping growth year-on-year. Wanted, that released in 2009 Eid released in 1400 screens and made an opening day business of 5.2 crores. Dabangg released in Eid 2010 released in 1900 screens and saw an opening day number of 15.10 crores which was 10 crores higher than his last Eid release. In 2011, Bodyguard released in 2800 screens and the film opened nearly 6 crores higher than his last release with an opening day income of 21.40 crores. In 2012, Ek Tha Tiger released in 3400 screens on Eid and recorded Salman’s highest opening day earning of 32.90 crore.
              It was a surprise when Shah Rukh khan starrer Chennai Express releasing in 3600 screens beat Salman’s Ek Tha Tiger‘s opening day number by making 33.10 crores. In 2013, Krrish 3 despite opening lower with24.25 crores beat Chennai Express‘ record of the highest single day collections with 35.91 crores on its fourth day. The highest single day record at the box office is currently held by Dhoom 3 which opened with 36 crores beating its own opening day collection by making 37.75 crores on its 1st Sunday.
           Salman’s Kick has a very vibrant buzz around and given Salman’s year-on-year growth, the film should atleast make a business of 40 crores on the Day of Eid or even on Day 3 i.e. 1st Sunday. The film is expected to release in nearly 4500 screens and even the ticket prices have been maintained consistently high like any other festive release. Fans be rest assured that this Salman Khan flick will be thunderous kyunki Eid aa rahi hai aur woh apni Eidi lene zarur aayega!


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